Our Team
Scott Blair
Founder
Over 20 years of experience in all facets of design, development, marketing and strategy. Focusing on the ROI of our clients.
Jason Orcajada
Project Management / SEO
A conversion architect, he focuses on keeping project deliverables on time and focused on lead generation efforts.
Jenissa Santos
UX/UI Design
Visual designer that continually produces incredible work for our clients, capturing the voice of the companies we work for.
Lee Bradshaw
Brand Guide
Serving clients by helping them clearly communicate their message and in a way that their audience understands. He loves storytelling, video, & all things visual.
Rob Villarna
UI Developer
Experienced front-end developer across multiple CMS platforms, working with our portfolio of brands across the industry.
Rob Dobson
Back-end Development
Leveraging tools that are honed in to perfectly fit our clients specific needs. He builds so that our clients can scale.
Megan Silianoff
Social Media
Leads our social media team, crafting the voice of our clients through Facebook, Instagram, Pinterest and more.
About our Founder
Scott Blair
Digital Marketing & Business Development
Scott has over 20 years of Digital Marketing and UI Development experience and over 12 years of working in the eCommerce industry that includes taking two multichannel retailers from having no prior online presence to over $5 million in sales in just a few years. He has appeared in numerous articles and publications that include Internet Retailer Magazine, Wall Street Journal, Stores Magazine, New York Times, PC World, Shop.org, DM News and Website Magazine. He has served on several speaker panels discussing topics related to social media for brands and advanced product recommendation solutions in eCommerce. He has held the Marketing Chair position with Houston Interactive Marketing Association (HiMA) and attended the national IMA meetings as a representative for the Houston chapter.
From his experience in eCommerce, Scott has a largely unique volume of skill sets that are specifically tailored to the digital marketing space. His specialties feature: UX Design, UI Development, Call Center Strategies, Fulfillment Integrations Systems, Digital Marketing in PPC, SEO, SEM, Affiliates, Social Media and Brand Awareness strategies. He was among the 50 people that attended the first Google Affiliate Marketing Summit as a special invite.
Netera Group is comprised of a small niche team of remote work individuals that are contracted from around the globe. Each team member is a specialist in their field of design, development, copywriting, and search networks. Business solutions focus on SEO and other digital marketing solutions along with continued UI Development for brands that include HP, Fifth Third Bank, Sun & Ski Sports, Vail Resorts, Tige Boats, Justin Boots, Vantiv, and Space Services Inc. In 2016, Scott worked with Adobe UK for about a year to transition their marketing automation platform from Oracle over to their newly acquired platform, Adobe Campaign. This involved transitional documentation and training between several teams in Poland, France, and the Adobe UK division to get them back to self-operational in managing their own marketing systems again.
In more recent history, he has founded a tech startup.
He is the co-founder of Popable along with his partner Barry Goldware, the former CEO of Sun & Ski Sports. Together, they are building an online marketplace that will match popup retailer Brands with temporary lease landlord Spaces so they can find, vet, and establish popups together. Popable will serve a gap in the US retail economy of helping landlords fill vacancies while providing great opportunities to emerging retailers. It’s an industry that is in its early stages of changing brick and mortar retail forever.
Personal
Meet the family. My beautiful wife Lindsay of twenty-two years works per-diem at MD Anderson as a PA and full-time as a mother. Katelyn (15) is a highschool freshman this year and Ellie (12) is finishing up eighth grade. We also have a boy (Jude) that’s now 7 and keeps continually on our toes. You never know what crazy idea they are going to get themselves into next.
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